Over 19,000 users liked the post.īut the satirical nature was missed by some after that point, as it spread among family, friends and followers. The "Hallowieners" concept took off after the satire/parody account posted the photo on Instagram that told USA TODAY. The page regularly posts digital images of outlandish products such as birthday-cake-flavored mayonnaise and "Monster Mash" energy-drink-infused mashed potatoes. The image originated on the Instagram account is listed among fake products in the account's profile highlights, and the told USA TODAY he created the photo. As a result, readers of the second-generation post are misled, as was the case here. The photo is an example of what could be called stolen satire, in which made-up claims published and labeled as satire are captured via screenshot and reposted in a way that makes them appear to be legitimate news. communications at Kraft Heinz, wrote USA TODAY in an email. "This is not a real product," Stephanie Peterson, head of U.S. Unfortunately for adventurous foodies, Oscar Mayer does not produce black licorice hot dogs, a spokesperson for the brand said. Let it be a warning." 'Hallowiener' photo from Instagram account that posts fake products Television writer and producer Steve Marmel posted a reply to his viral tweet of the image saying, "I don't care if it's fake. USA TODAY reached out to several users who shared the post for comment. However, it’s yet another fake seasonal Oscar Mayer product, following a years-old photo of “ pumpkin spice bologna” that continues to circulate.įact check: Photo purporting to show Oscar Mayer's pumpkin spice bologna is altered The idea of "black licorice sausage" isn't as far out as it might seem. Anise is used as flavoring for black licorice, and anise seed is a common ingredient in Italian sausage. "Anise.interesting," a commenter replied to one Facebook post. The photo appeared in dozens of Facebook, Twitter and Instagram posts between Oct.
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